Library · Traffic · How to run this
Daypart cap can die before the window ends
Affiliate daypart caps reset on a window. Mid-window fills can burn the line before the daypart ends. Type cap, fills so far, and hours left.
Pair: Daypart fill on Traffic. Geo day: geo-cap exhaustion. Unused daily: offer cap leftover.
What you type
Daypart cap — written units for that daypart (network / offer sheet).
Fills so far — credited fills against that daypart cap in the same window.
Hours left — hours until the daypart ends (your clock).
Leftover = cap − fills. Filled % = fills ÷ cap. Required pace = leftover ÷ hours left. Raise the daypart or throttle sources before inventing a “normal” fill curve.
What not to do
Do not invent a fill rate. Do not mix all-day fills into one daypart. Do not treat CRM still-selling as proof the daypart has room. Do not ignore hours left when leftover looks fat mid-window.
Related: Traffic, geo-cap exhaustion, offer cap leftover, EPC vs CRM AOV.
Procedure
- Type daypart cap, fills so far, and hours left.
- Read leftover and required fills/hour.
- Raise the daypart or throttle sources when pace is impossible.
Failure modes
- Inventing a fill rate.
- Mixing all-day fills into one daypart.
- Ignoring hours left when leftover looks fat mid-window.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Daypart leftover
- Daypart cap minus fills so far. Required pace is leftover ÷ hours left in the daypart.
Work with us — We run this job on your accounts. Services
FAQ
- Is this geo-cap exhaustion?
- Sibling clock. [Geo-cap exhaustion](/manuals/maxweb-geo-cap-exhaustion) projects a 24h geo day. This page is leftover and fills/hour needed inside a daypart window.
- Is this offer cap leftover?
- Related unused. [Offer cap leftover](/manuals/everflow-offer-cap-rollover) is unused daily offer cap. This page is pace inside a daypart with hours left.
- What fill rate should I invent?
- None. Type fills and hours left. Required pace is leftover ÷ hours left.