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Library · Traffic · How to run this

Digistore marketplace postback-kill is not CAKE hop postback-kill

How to run thisTraffic3 steps
CalculatorDigistore24 postback-reject share · Calculator lives in the articleOpen

Divide postback kills by postbacks on one Digistore marketplace hop. That ratio is DS postback-kill %.

Pair: Postback-reject share on Traffic. CAKE twin: postback-kill. Park twin: offer-pause.

What you type

Postback rejects — Digistore24 marketplace postbacks refused / killed before CRM credit on the hop.

Postbacks — Postbacks attempted on that same Digistore marketplace hop.

DS postback-kill % = postback rejects ÷ postbacks × 100. Fat DS postback-kill % usually means marketplace / hop endpoint drift — chase that path; never invent a DS postback-kill chip.

What not to do

Skip inventing DS postback-kill %. Skip dumping a CAKE hop or BuyGoods postback-kill file into Digistore fields. Skip folding offer-pause or creative-reject counts into postback kills. Skip blending every SKU when one marketplace hop owns the kill pile.

Related: Traffic, CAKE postback-kill, offer-pause, creative-reject.

Procedure

  1. Type postback rejects and postbacks.
  2. Read DS postback-kill %.
  3. Chase marketplace / hop endpoint when DS postback-kill % is material.

Failure modes

  • Inventing DS postback-kill %.
  • Dumping a CAKE or BuyGoods postback-kill file into Digistore fields.
  • Folding Digistore offer-pause or creative-reject counts into postback kills.

Worked example

None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.

Glossary

DS postback-kill %
Postback rejects ÷ Postbacks × 100.

Work with us — We run this job on your accounts. Services

FAQ

Is this CAKE postback-reject share?
Different affiliate book. [Postback-reject share](/manuals/cake-postback-reject-share) kills CAKE hop postbacks. Here you only divide Digistore marketplace postback kills by Digistore postbacks.
Is this Digistore offer-pause share?
Sibling Digistore door on parks, not postbacks. [Offer-pause share](/manuals/digistore-offer-pause-share) is paused offers ÷ live offers. This page is postback kills ÷ postbacks.
What DS postback-kill % should I invent?
None. Pull postback rejects and postbacks from the same Digistore marketplace hop.