Library · Traffic · How to run this
Everflow payout-post clock is not Affise cash-post
Open one Everflow payout-post ledger. Note the paid mark. Subtract the approve mark. That span is EF approved-paid lag days. Keep approvals beside the span so volume stays honest.
Pair: Approved-to-paid lag on Traffic. Affise twin: AF approved-paid. Hold twin: payout hold days.
Ledger columns
Approve mark — Day Everflow marked the conversion approved on the payout-post ledger.
Paid mark — Day that conversion posted as paid on the same ledger.
Approvals — Row count on that Everflow approve-to-paid cut.
EF approved-paid lag days = paid mark − approve mark. Rising EF approved-paid lag days means chase the Everflow advertiser payout-post desk — leave empty chips empty.
Hard stops
Do not invent EF approved-paid lag days. Do not load payout-hold days into approve/paid boxes. Do not paste Affise cash-post CSVs into Everflow fields. Do not fuse offers when one Everflow advertiser owns the payout-post pile.
Related: Traffic, AF approved-paid, payout hold days, pending-to-approved.
Procedure
- Type approved day, paid day, and approvals.
- Read EF approved-paid lag days.
- Chase payout-post cadence when EF approved-paid lag days are material.
Failure modes
- Inventing EF approved-paid lag days.
- Dumping payout-hold days into approve/pay boxes.
- Folding Affise cash-post rows into Everflow boxes.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- EF approved-paid lag days
- Paid day − approved day on one Everflow payout-post ledger.
Work with us — We run this job on your accounts. Services
FAQ
- Is this Affise approved-to-paid lag?
- Everflow payout-post ledger vs Affise cash-post ledger. [Approved-to-paid lag](/manuals/affise-approved-to-paid-lag) stays on Affise. Approve / paid marks never leave Everflow here.
- Is this Everflow payout hold days?
- Paid-mark clock vs hold-vs-CB lag. [Payout hold days](/manuals/everflow-payout-hold-days) scores hold days. Here you only measure paid mark minus approve mark on approvals.
- What EF approved-paid lag days should I invent?
- None. Source approve mark, paid mark, and approvals from the same Everflow payout-post ledger.