Library · Traffic · How to run this
Everflow offer-board kill is not Digistore24 asset veto
Mark dead offer-board seats against creatives submitted on one Everflow network cut. That mark is board-kill %.
Pair: Creative-reject share on Traffic. Digistore twin: asset veto. Postback twin: postback-reject.
What you type
Creative rejects — Everflow creatives the offer board killed / rejected in the network cut.
Creatives submitted — Everflow creatives submitted in that same network cut.
Board-kill % = creative rejects ÷ creatives submitted × 100. Fat board-kill % usually means network brand or traffic-source rules — chase those rules; never invent a board-kill chip.
What not to do
Skip inventing board-kill %. Skip pasting a Digistore or Voluum reject export into Everflow seats. Skip folding postback rejects into board-kill counts. Skip averaging every offer when one board seat owns the hole.
Related: Traffic, asset veto, postback-reject, Voluum creative kill.
Procedure
- Type creative rejects and creatives submitted.
- Read board-kill %.
- Chase network brand rules when board-kill % is material.
Failure modes
- Inventing board-kill %.
- Pasting a Digistore or Voluum reject export into Everflow seats.
- Folding postback rejects into board-kill counts.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Board-kill %
- Creative rejects ÷ Creatives submitted × 100.
Work with us — We run this job on your accounts. Services
FAQ
- Is this Digistore24 creative-reject share?
- Different affiliate ledger. [Creative-reject share](/manuals/digistore-creative-reject-share) tallies Digistore24 asset vetoes. Here you only mark Everflow offer-board seats that killed creatives before rotate.
- Is this Everflow postback-reject share?
- Sibling Everflow door on postbacks, not creatives. [Postback-reject share](/manuals/everflow-postback-reject-share) is rejected postbacks. This page is creatives the offer board killed.
- What board-kill % should I invent?
- None. Pull creative rejects and creatives submitted from the same Everflow network cut.