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Library · Traffic · How to run this

Everflow offer compliance refuse is not Everflow board-kill

How to run thisTraffic3 steps
CalculatorEverflow creative-reject rate · Calculator lives in the articleOpen

Creative rejects ÷ submitted make EF offer compliance reject % on one Everflow offer compliance cut. Type both.

Pair: Creative-reject rate on Traffic. Board-kill: board-kill. Digistore: offer compliance.

What you type

Creative rejects — Everflow creatives refused inside the compliance window on the cut.

Submitted — Creatives pushed into that same Everflow compliance window.

EF offer compliance reject % = creative rejects ÷ submitted × 100. Fat EF offer compliance reject % usually means claim / landing friction on that offer — chase that copy; never invent an EF offer compliance reject chip.

What not to do

Skip inventing EF offer compliance reject %. Skip pasting a Digistore or Affise rate file into Everflow compliance fields. Skip folding board-kill seats or postback rejects into this rate. Skip blending offers when one creative seat owns the skew.

Related: Traffic, board-kill, Digistore rate, Affise rate.

Procedure

  1. Type creative rejects and submitted.
  2. Read EF offer compliance reject %.
  3. Chase offer compliance guidelines when EF offer compliance reject % is material.

Failure modes

  • Inventing EF offer compliance reject %.
  • Dumping a Digistore or Affise rate file into Everflow fields.
  • Folding board-kill share counts into this compliance-window rate.

Worked example

None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.

Glossary

EF offer compliance reject %
Creative rejects ÷ submitted × 100.

Work with us — We run this job on your accounts. Services

FAQ

Is this Everflow creative-reject share?
Board-kill grain vs compliance-window rate. [Creative-reject share](/manuals/everflow-creative-reject-share) marks dead offer-board seats. Here both counts stay on one Everflow compliance cut.
Is this Digistore creative-reject rate?
Different affiliate ledger. [Creative-reject rate](/manuals/digistore-creative-reject-rate) reads Digistore. Compliance counts never leave Everflow here.
What EF offer compliance reject % should I invent?
None. Source creative rejects and submitted from the same Everflow offer compliance export.