Library · Traffic · How to run this
Voluum clickid blank is not TUNE click-token miss
Tally blank-clickid rows against Voluum conversions in one campaign cut. That tally is blank %.
Pair: Click-ID miss share on Traffic. TUNE twin: click-token miss. Dup twin: duplicate-conversion share.
What you type
Click-ID misses — Voluum conversions with a blank / missing clickid in the campaign cut.
Conversions — Voluum conversions in that same campaign cut.
Blank % = blank-clickid rows ÷ conversions × 100. Fat blank % usually means lander or postback hops that drop clickid — chase those hops; never invent a blank chip.
What not to do
Skip inventing blank %. Skip dumping a TUNE or Everflow miss file into Voluum fields. Skip folding duplicate conversions into blank-clickid counts. Skip averaging every campaign when one offer owns the hole.
Related: Traffic, click-token miss, duplicate-conversion share, Everflow txn-ID hole.
Procedure
- Type click-ID misses and conversions.
- Read miss %.
- Chase lander / postback hops when miss % is material.
Failure modes
- Inventing miss %.
- Dumping a TUNE or Everflow miss file into Voluum fields.
- Folding duplicate conversions into blank-clickid counts.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Click-ID miss %
- Click-ID misses ÷ conversions × 100.
Work with us — We run this job on your accounts. Services
FAQ
- Is this TUNE click-ID miss share?
- Different tracker book. [Click-ID miss share](/manuals/tune-click-id-miss-share) reads TUNE click tokens. Here you only tally Voluum blank-clickid rows against Voluum conversions.
- Is this Voluum duplicate-conversion share?
- Sibling Voluum door. [Duplicate-conversion share](/manuals/voluum-duplicate-conversion-share) is replayed conversions. This page is conversions that landed with a blank clickid.
- What blank % should I invent?
- None. Pull click-ID misses and conversions from the same Voluum campaign cut.