Library · Traffic · How to run this
Postback reject is not offer URL fail
Rejected postbacks ÷ postbacks make reject %. Type both.
Pair: Postback-reject share on Traffic. URL: offer URL fail. Latency: postback latency p95.
What you type
Rejected postbacks — Postbacks Voluum rejected in the window.
Postbacks — Postbacks in that same Voluum window.
Reject % = rejected postbacks ÷ postbacks × 100. Fix endpoint / auth when reject % is fat — do not invent a reject chip.
What not to do
Do not invent reject %. Do not mix offer-URL fails into postback rejects. Do not treat TUNE postback latency as Voluum reject share. Do not average every offer when one owns the hole.
Related: Traffic, offer URL fail, geo-rule miss rate, postback latency p95.
Procedure
- Type rejected postbacks and postbacks.
- Read reject %.
- Fix endpoint / auth when reject % is material.
Failure modes
- Inventing reject %.
- Mixing offer-URL fails into postback rejects.
- Treating TUNE postback latency as Voluum reject share.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Postback-reject share %
- Rejected postbacks ÷ postbacks × 100.
Work with us — We run this job on your accounts. Services
FAQ
- Is this offer URL fail?
- Sibling Voluum grain. [Offer URL fail](/manuals/voluum-offer-url-fail) is redirect fails. This page is rejected postbacks \u00f7 postbacks.
- Is this postback latency p95?
- Related network clock. [Postback latency p95](/manuals/tune-postback-latency-p95) is ms vs timeout. This page is Voluum postback-reject share.
- What reject % should I invent?
- None. Type rejected postbacks and postbacks from the same Voluum window.