Library · Traffic · How to run this
CAKE approved dollars vs paid dollars is not BuyGoods offer-hop
Grab one CAKE advertiser settlement export. Subtract paid payout $ from approved payout $, then ÷ approved $. The open share is CK approved-paid gap %.
Pair: Approved-vs-paid gap under Traffic. Sibling on BuyGoods: BG approved-paid gap. Sibling on CAKE lag: CK approved-paid lag.
Settlement dollars
Approved payout $ — affiliate dollars CAKE marked approved / owed inside the window.
Paid payout $ — dollars CAKE actually paid out in that same window.
CK approved-paid gap % = (approved − paid) ÷ approved × 100. Fat CK approved-paid gap % means chase holds or rejects on that CAKE advertiser — never invent a gap chip.
Hard stops
Never invent CK approved-paid gap %. Never mix lag days into dollar fields. Never treat pending as paid. Never average every offer when one owns the hole. Never paste BuyGoods offer-hop CSVs into CAKE boxes.
See also: Traffic, BG approved-paid gap, CK approved-paid lag, postback-miss.
Procedure
- Type approved payout $ and paid payout $.
- Read CK approved-paid gap %.
- Chase CAKE holds when CK approved-paid gap % is material.
Failure modes
- Inventing CK approved-paid gap %.
- Dumping approved-to-paid lag days into dollar boxes.
- Folding BuyGoods offer-hop rows into CAKE boxes.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- CK approved-paid gap %
- (Approved $ − Paid $) ÷ Approved $ × 100 on one CAKE advertiser settlement export.
Work with us — We run this job on your accounts. Services
FAQ
- Is this BuyGoods approved-vs-paid gap?
- CAKE advertiser settlement vs BuyGoods offer-hop ledger. [Approved-vs-paid gap](/manuals/buygoods-approved-vs-paid-gap) stays on BuyGoods. Approved / paid dollars belong on this CAKE settlement export.
- Is this CAKE approved-to-paid lag?
- Dollar gap vs day clock. [Approved-to-paid lag](/manuals/cake-approved-to-paid-lag) measures payout day minus approval day. Here you only ratio unpaid approved $ against approved $.
- What CK approved-paid gap % should I invent?
- None. Type approved $ and paid $ from the CAKE advertiser settlement export for the same window.