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Library · Traffic · How to run this

CAKE offer traffic-quality ledger is not BuyGoods hop fraud-flag book

How to run thisTraffic3 steps
CalculatorCAKE click-fraud share · Calculator lives in the articleOpen

Open one CAKE offer traffic-quality ledger. Tally clicks that ledger marked bot / proxy / datacenter / click-farm. Divide by clicks that ledger scored. Multiply by 100 for CK click-fraud %. BuyGoods hop fraud-flag books and CAKE offer clock-out books stay off this traffic-quality cut.

Pair: Click-fraud share on Traffic. BuyGoods twin: BG click-fraud. Miss twin: CK click-ID miss.

Offer traffic-quality columns

Quality-flagged clicks — CAKE clicks the offer traffic-quality ledger marked bot / proxy / datacenter / click-farm.

Clicks scored — CAKE clicks that traffic-quality ledger scored in the same window.

CK click-fraud % = quality-flagged clicks ÷ clicks scored × 100. A fat CK click-fraud % chip means chase partner traffic quality on that offer ledger — leave blank chips alone.

Guardrails

Do not invent CK click-fraud %. Do not fold missing-click-ID conversions or timed-out posts into the quality-flagged tally. Do not paste BuyGoods fraud-flag or CAKE postback-timeout CSVs into click boxes. Do not blend offers when one CAKE offer traffic-quality ledger owns the cut.

Related: Traffic, BG click-fraud, CK click-ID miss, CK postback-timeout.

Procedure

  1. Type quality-flagged clicks and clicks scored.
  2. Read CK click-fraud %.
  3. Chase partner traffic quality when CK click-fraud % is material.

Failure modes

  • Inventing CK click-fraud %.
  • Folding missing-click-ID conversions or timed-out posts into the quality-flagged tally.
  • Pasting BuyGoods fraud-flag or CAKE postback-timeout CSVs into click boxes.

Worked example

None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.

Glossary

CK click-fraud %
Quality-flagged clicks ÷ clicks scored × 100 on one CAKE offer traffic-quality ledger.

Work with us — We run this job on your accounts. Services

FAQ

Is this BuyGoods click-fraud share?
CAKE offer traffic-quality ledger vs BuyGoods hop fraud-flag book. [Click-fraud share](/manuals/buygoods-click-fraud-share) stays on BuyGoods. Quality-flagged / clicks scored totals belong on this CAKE offer ledger.
Is this CAKE click-ID miss share?
Traffic-quality flags vs missing click IDs. [Click-ID miss share](/manuals/cake-click-id-miss-share) ratios conversions with no click ID. Here you count clicks CAKE stamped bot / proxy / datacenter / click-farm on the offer traffic-quality ledger.
What CK click-fraud % should I invent?
None. Source quality-flagged clicks and clicks scored from the same CAKE offer traffic-quality ledger.