Library · Traffic · How to run this
A discount code is not Shop Pay
Discount attaches ÷ checkouts make attach %. Type both.
Pair: Discount-code attach rate on Traffic. Wallet path: Shop Pay abandon. Express: express checkout mix.
What you type
Discount attaches — checkouts that applied a discount code in the window.
Checkouts — total checkouts (or completed checkouts — keep one grain) in that same window.
Attach % = attaches ÷ checkouts × 100. Cut or retarget codes when attach % is fat vs margin — do not invent an attach chip.
What not to do
Do not invent attach %. Do not mix automatic discounts into code attaches without splitting. Do not treat Shop Pay starts as checkouts. Do not average every campaign when one code owns the hole.
Related: Traffic, Shop Pay abandon, express checkout mix, gift attach.
Procedure
- Type discount attaches and checkouts.
- Read attach %.
- Cut or retarget codes when attach % is material vs margin.
Failure modes
- Inventing attach %.
- Mixing automatic discounts into code attaches.
- Treating Shop Pay starts as checkouts.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Discount-code attach %
- Discount attaches ÷ checkouts × 100.
Work with us — We run this job on your accounts. Services
FAQ
- Is this Shop Pay abandon?
- Sibling checkout path. [Shop Pay abandon](/manuals/shopify-shop-pay-abandon) is start vs complete on Shop Pay. This page is discount-code attach share of checkouts.
- Is this gift attach rate?
- Different offer. [Gift attach](/manuals/bold-gift-attach-rate) is gift offers that attach. This page is discount codes on Shopify checkouts.
- What attach % should I invent?
- None. Type discount attaches and checkouts from the same Shopify window.