Library · Traffic · How to run this
Voluum campaign-fire ledger is not RedTrack tracker-fire clock
Open one Voluum campaign-fire ledger. Mark when the postback landed. Subtract when the campaign click fired. Park clicks beside that span. The span is VL campaign-fire lag hours — RedTrack tracker-fire clocks stay off this ledger.
Pair: Click-to-postback lag on Traffic. RedTrack twin: RT tracker-fire. Reject twin: VL postback-reject.
Campaign-fire ledger columns
Click stamp — Hour Voluum recorded the campaign click.
Postback stamp — Hour the conversion postback landed on that campaign-fire ledger.
Clicks — Campaign-fire rows on that click → postback slice.
VL campaign-fire lag hours = postback stamp − click stamp. Rising VL campaign-fire lag hours means chase the Voluum postback desk — leave empty chips empty.
What not to do
Skip inventing VL campaign-fire lag hours. Skip loading RedTrack tracker-fire or MaxWeb subid-fire CSVs into Voluum campaign-fire ledgers. Skip pasting pixel/postback dollar gaps into hour fields. Skip fusing campaigns when one Voluum offer owns the fire pile.
Related: Traffic, RT tracker-fire, VL postback-reject, click-id miss.
Procedure
- Type click stamp, postback stamp, and clicks.
- Read VL campaign-fire lag hours.
- Chase postback desk latency when VL campaign-fire lag hours are material.
Failure modes
- Inventing VL campaign-fire lag hours.
- Loading RedTrack tracker-fire or MaxWeb subid-fire CSVs into Voluum boxes.
- Folding pixel/postback dollar gaps into hour fields.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- VL campaign-fire lag hours
- Postback stamp − Click stamp on one Voluum campaign-fire ledger.
Work with us — We run this job on your accounts. Services
FAQ
- Is this RedTrack click-to-postback lag?
- Voluum campaign-fire ledger vs RedTrack tracker-fire ledger. [Click-to-postback lag](/manuals/redtrack-click-to-postback-lag) stays on RedTrack. Click / postback stamps belong on this Voluum ledger.
- Is this Voluum postback-reject share?
- Campaign-fire latency vs rejected postback rate. [Postback-reject share](/manuals/voluum-postback-reject-share) ratios rejected postbacks. Here you align postback stamp against click stamp on fires.
- What VL campaign-fire lag hours should I invent?
- None. Source click stamp, postback stamp, and clicks from the same Voluum campaign-fire ledger.