Library · Subscriptions · How to run this
Swap attach is not pause
Swap offers and attaches make attach %. Type offers and attaches.
Pair: Swap attach rate on Subscriptions. Fork: swap vs pause. Dollars: SKU swap margin.
What you type
Offers — product swap offers shown (export).
Attaches — swaps that stuck in the same cohort.
Attach % = attaches ÷ offers × 100. Fix the swap path when attach % is material — do not invent an attach chip.
What not to do
Do not invent attach %. Do not mix pauses into swap attaches. Do not treat skip accepts as swaps. Do not average every plan when one owns the hole.
Related: Subscriptions, swap vs pause, SKU swap margin, pause vs skip vs cancel.
Procedure
- Type swap offers and attaches.
- Read attach %.
- Fix the swap path when attach % is material.
Failure modes
- Inventing an attach percent.
- Mixing pauses into swap attaches.
- Treating skip accepts as swaps.
Worked example
None on this page yet. When one lands it will be a real case: what broke, the number, and what changed. Not a composite.
Glossary
- Swap attach %
- Swap attaches ÷ swap offers × 100.
Work with us — We run this job on your accounts. Services
FAQ
- Is this swap vs pause?
- Related fork. [Swap vs pause](/manuals/swap-vs-pause-churn) names the MIT outcome. This page is swap offer volume vs attaches.
- Is this SKU swap margin?
- Related $. [SKU swap margin](/manuals/ordergroove-sku-swap-margin) prices keep vs margin delta. This page is attach % on swap offers.
- What attach % should I invent?
- None. Type swap offers and attaches from the subscription export for the same cohort.